Monday, April 27, 2009

THE DIGITAL SUMMIT


The first full day of panels ended with The Digital Summit, moderated by
John Lenac (Head Of Programming & Artist/Label Relations, Yahoo! Music) and featuring panelists Adam Mirabella (Director, Global Digital Music Retail, Nokia); Ian C. Rogers (CEO, Topspin); Mike Doernberg (CEO, ReverbNation); Paul Menes (Special Counsel, Sedgwick, Detert, Moran & Arnold LLC); Scott Murphy (Founder/CEO, D:Net) and Vince Bannon (Vice President, Entertainment Partnerships & Development, Getty Images).

Each of the panelists (with the exception of Mr. Menes) represented a different approach to the many new platforms that have come about as a result of the new technology. The first part of the panel was largely devoted to the mobile space. It hasn't happened yet, but the handheld device is predicted to become the primary destination for music consumers. Mr. Mirabella went into great detail about the wonderful new possibilities that have come with Nokia's "Comes With Music" program, in which devices are sold with music included

Some of the other panelists discussed exciting new opportunities in dealing directly with fans, and Nine Inch Nails' Trent Reznor's multi-tiered approach to his latest releases.

As the day came to an end, it was obvious that there is no limit to what the future can bring for the music business. 

Now, on to a night of showcases!

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